# BuzzFeed: A Detailed Biography
### 1. Early Life
BuzzFeed, Inc. is not a person, but a digital media company that was founded on November 1, 2006, by
Jonah-Peretti and
John-Johnson. The company started as a viral lab, focusing on tracking viral content, before evolving into a global media and technology company. Jonah Peretti conceived the idea of BuzzFeed during his time at the MIT Media Lab, and the initial concept was to create a platform that could harness the viral potential of the internet to share content that was both entertaining and informative.
### 2. Career
BuzzFeed began its life as a purveyor of viral content, quizzes, and lists, which quickly catapulted it into internet fame. Over the years, it expanded its offerings to include serious journalism, establishing a news division in 2011 led by
Ben-Smith, a former Politico writer. This move marked a significant shift from its origins, as BuzzFeed started to publish investigative articles and breaking news, alongside its lighter content.
In 2012, BuzzFeed launched its video division, initially focusing on producing short-form video content for platforms like YouTube. This division, later known as BuzzFeed Motion Pictures, significantly contributed to the company's growth, with viral hits like "The Try Guys" and "Worth It."
BuzzFeed continued to evolve by acquiring HuffPost in 2021, a deal that underscored its commitment to expanding its news footprint. On December 6, 2021, BuzzFeed went public, listing on the NASDAQ under the ticker symbol BZFD, marking a significant milestone in its corporate journey.
### 3. Notable Achievements
Throughout its history, BuzzFeed has achieved numerous milestones that have cemented its place in digital media. One of its most significant achievements was its pioneering work in native advertising, creating a new model where ads were built into the content, making them less intrusive and more engaging.
BuzzFeed News has received national attention for its investigative journalism, including a Pulitzer Prize finalist nod in 2017 for an article on the impact of the UK's anti-terrorism laws. Furthermore, in 2018, a BuzzFeed News investigation led to the exposure of assassination plots funded by the Azerbaijani government, showcasing the depth and seriousness of its journalistic endeavors.
The company has also been a trendsetter in digital video, creating formats that have been widely imitated across the industry. Its food-related series "Tasty," known for its top-down cooking videos, became a cultural phenomenon and spawned a slew of similar content across other platforms.
### 4. Personal Life
As an entity, BuzzFeed does not have a personal life. However, its cultural impact is significant, shaping how content is consumed and produced on the internet. Its blend of light-hearted quizzes and serious investigative journalism has allowed it to reach a wide array of audiences. The company's adaptability and willingness to innovate in the digital space continue to influence media consumption trends globally.
BuzzFeed's influence extends beyond just its content. It has been instrumental in the careers of many internet celebrities and journalists, and its style has permeated through various aspects of digital media, influencing how other media companies approach online engagement and content creation.
In conclusion, BuzzFeed's journey from a small viral content website to a major player in global media illustrates the transformative power of the internet and digital innovation. With its blend of entertainment and serious journalism, BuzzFeed continues to leave its mark on the media landscape.